Robert
DeFranco
Transforming entertainment through AI innovation, virtual production, and immersive experiences that push the boundaries of storytelling.
Visionary Leader
Where Technology Meets Storytelling
25+ years at the intersection of content, commerce, and cutting-edge technology. I don’t just adapt to the future of media - I create it.
From founding AR studios to designing AI-powered content pipelines, I fuse creative storytelling with technical execution to deliver experiences that captivate and convert.
Core Capabilities
Expertise That Drives Results
Specialized in the technologies and strategies that are reshaping entertainment and media.
AI & Media Strategy
AI Agents, content automation and next-generation media experience that transform how audiences engage with content.
Virtual Production
Unreal Engine, real-time 3D workflows, and award-winning content for globally broadcast projects and streaming platforms.
Strategic Partnerships
Seven-figure deals with global entertainment franchises, platforms, and studios. Building bridges between innovation and implementation.
Featured Innovations
Projects that pushed boundaries and redefined what’s possible in media and entertainment.
Gaming, Digital and Mobile
Create branded games, Fortnite, Roblox, digital, and mobile experiences to increase engagement and connect on a diverse range of platforms.
More:
Award-Winning AR Experiences
Nationally broadcast augmented reality content using cutting-edge Unreal Engine workflows and real-time 3D production pipelines.
More:
Virtual Production Plays Key Role in NFL Network’s Good Morning Football Relaunch